As I look at our growth over years since our inception in 2009, I am extremely proud of what we have achieved, and even more excited about our outlook for an equally promising future. We have successfully transitioned from a local Southern California start-up to become a respected firm, garnering business from across the nation, while earning our clients’ trust along the way.

It is satisfying to know that our growing team has built lasting relationships with our clients, helping them to achieve their unique business objectives more efficiently and economically. Whether our team is creating a custom-tailored risk management strategy, re-branding a service station, or helping a client make a more informed buying decision, we’ve approached every opportunity with the highest level of integrity and passion to do the right thing for our client. Customer satisfaction is the hallmark by which we measure our performance, and we hold ourselves, as do our clients, to the highest standards of quality.

During this difficult economic environment, our clients are more informed and acutely aware of their energy costs and their supply options. Even so, they continue to select Apex Fuels as their partner of choice because of our experience, commitment to quality and community, integrity, and entrepreneurial vision.

When conveying Apex Fuel’s successes, I must reflect on three guiding principles—each of which has helped define who we are today:

Talented People. Among our most important assets is the extensive knowledge base, deep-rooted professionalism and unwavering commitment of our highly-qualified, diverse staff. The Apex team is at the core of who we are and what we do. From our Executive Management to our Senior Leaders, and Customer Service Representatives to our Drivers, the Apex Team is committed to delivering the highest quality products and providing unparalleled service to our customers.

Community Focus. Simply put, Apex Fuels is committed to the communities in which we conduct business. We believe in supporting our Military Families, local schools, children’s youth programs, and those less fortunate. Our team’s efforts helped raise over thirty thousand dollars for local charities last year.

Partnership. As we continue to grow, each new day brings new opportunities for us to work together, tackle new challenges, and improve upon past experiences. We strive to establish close relationships with our clients, learning their environments, challenges and goals firsthand, so that we can offer tangible solutions with a candid perspective. We continue to manage our business around the evolving needs of our clients, so that we can be at the forefront of change and deliver value—because value is what their shareholders and constituents demand.

Sincerely,

Gregory S. Cunningham, Chief Executive Officer